Bitcoin Base (BTC)

The hardest people to bring into bitcoin are the ones you love.

I think about my own family. Getting a mother-in-law started is genuinely hard, and it has almost nothing to do with conviction.

Even when they trust you, the path scares them. What happens when they want to buy more? Who do they call? What if you're not around to walk them through it?

We spent the summer sitting with that question, and Back to Basics is the answer. The full construct, soup to nuts: get educated first, park cash and earn while you learn, start a recurring buy when you're ready, and graduate into custody where no single party can move or lose what you've saved.

No more hot potato between platforms.

The long game in bitcoin was always education. People learning to save instead of speculate.

That's the whole campaign, and it's why the entire path is discounted through Labor Day.

If someone in your family has been waiting for a safe way in, send them our way.